Prestige Promotion
Prestige Promotion is an event staffing agency specializing in promotional modeling, product representation, and special event services.
Scope of Work
Develop and implement an integrated digital strategy with the goal of signing new business, attracting elite staff, and increasing industry visibility.

Our role encompassed:

  • Strategic planning meetings with the owner and office manager to understand Prestige Promotion’s business model, operations, and growth objectives
  • Developing content for Prestige Promotion’s website, internal training manuals, and procedural documents
  • Posting engaging content across Facebook & Instagram relating to: events, team features, client features, client products, and beverage industry trends
  • Responding to questions, comments, and concerns posted on Prestige Promotion’s social media channels and review sites
  • Engaging with Prestige Promotion’s staff and online community to build trust, facilitate engagement, and encourage user-generated photos
  • Presenting the owner with feedback from online reviews in an effort to facilitate an improved client and staff experience
  • Generating monthly activity reports to share with owner for continued improvement

Timeline: March 2015 – March 2017

Results:

  • 40% month-over-month increase in likes/follows and engaged Facebook users
  • 40% month-over-month increase in likes/follows and engaged Instagram users
  • 40% increase in qualified applicants to Prestige Promotion
  • 20% increase in new client inquiries
  • Improved brand reputation across Glass Door, Facebook, and Google

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